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Twitter Beyond The ‘Social’

April 10, 2009

I’m sure you have heard about ‘twitter’. You might have thought that Twitter is just another Social Network Service. Indeed, Twitter is just another Social Networking tool. But there’s more to it than what meets the eye.

Outside the realm of ‘social’, Twitter is a business tool. Twitter can actually be of value, business-wise. Business people can benefit from using Twitter once they wisely utilize its functions. Businesses can readily identify themselves with people in their niche. Interactions come natural in Twitter. Out of these interactions ‘Relationships’ start to build up.

People can attest to the business value of Twitter.  Sharon Hayes (@SharonHayes) is one of them:


On the onset, Twitter seemed to be a mere social network tool. Now it is becoming a premier tool for business.  And people can see why. There is a vast potential in Twitter that are yet to be discovered. More and more people are realizing that Twitter can really bring about benefits to their businesses.

Of course pessimism is still a stumbling block to reckon with. Once doubts are put face-to-face with the ROI of using Twitter as a business tool, Twitter can reveal itself to be an effective business tool if properly utilized!

Follow me @ Twitter – 

-Marlon Ribunal
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3 Comments leave one →
  1. April 25, 2009 10:47 AM

    I love this article Marlon! I use twitter as a business tool, and it works! First rule of business, be where people spend their time.


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